NOTICE
this. Whether it is a photo of a college prom queen in green thong
underwear or a cat napping on top of a Labrador—it doesn't really
matter. Or what about a slew of whiny drama about a constantly
famished heart or a sweet row of delectable gluten-free culinary
delights? These will elicit dozens of likes for sure, and some may
even post very encouraging comments and funny retorts. That feedback
loop of generally positive reinforcement is the most addictive
element of social media. This keeps us coming back... Zeynep
Tufekci, a professor of sociology at the University of North
Carolina, Chapel Hill, says the vast amplification of the potential
audience a single person can reach has raised the stakes for all
online activity. She parallels this to graffiti, “it's
performative.”
Part
of our increasing looseness with what we post on the Web has to do
with the realization that one raunchy photo is just a single data
point among hundreds. But Coye Cheshire, a professor of information
sciences at the University of California, Berkeley, who studies how
we interact online, thinks there might be something more complex at
play. In his research, he has highlighted the power of social
approval. Interesting, isn't it? I just hope that this is all
virtual—and one day, we'd take the initiative to come out of this
box and at least say hello over latte or beer...
THE
baby market is essentially a commodity market... In this business,
the challenge is persuading parents that a product has a unique
feature worthy of a price premium. A glance at the shelves indicates
just how narrowly baby-product companies have divided parents into
subgroups. Some will pay extra for conveniences like a light,
easy-to-fold stroller; others want aesthetic luxuries, like leather
trim. Many respond to fear (is my child safer in Baby Trend’s
Inertia car seat for $179.99 or with Safety 1st’s Air Protect+
system, which costs $189.99?) Viviana Zelizer, a Princeton
sociologist, infers in “Pricing the Priceless Child,” that
parents' response to the baby commodity market comes along with “an
increasingly
sentimentalized view of children.” For the first time in human
history, having a child in the United States is a net financial cost
for a parent. This, of course, has been a huge boon to child-product
manufacturers. Companies profit from people's sentiment with
extraneous features. The whole process is prone to produce
absurdities like the $4,495 Roddler custom stroller... Well, why not
spend more time with your kids instead—in the woods, beside a
river, or at home? Your child needs your warmth, up front and
close—is all.
ARE
you old enough (like me) but who isn't that senile and absent-minded
to remember simpler things at work—like when you were talking,
whether
in person or on the phone, was the main way to communicate? Then
suddenly, in the 1990s, when e-mails came, things were never the
same. Besides delivering a serious blow to the sellers of those
pieces of paper, e-mail made communicating with people incredibly and
delightfully — easy. Really? An article in The Ergonomics
says, electronic communication tools can demand constant switching,
which contributes to a feeling of “discontinuity” in the
workplace. On the other hand, people sometimes deliberately introduce
interruptions into their day as a way to reduce boredom and to
socialize, the article said. We’re
only beginning to understand the workplace impact of new
communication tools. The use of such technology in the office is
“less rational than we would like to think,” said Steve
Whittaker a professor at the Univ of California, Santa Cruz. Or
is it what Alvin Toffler defined as Future
Shock? “Too much
change in too short a period of time.”
THIS
is what we already know: China's combination
of strength and aggressiveness, plus the economic stagnation in
Europe and America is making the West increasingly bothered. While
China is not taking over the world militarily, it seems to be
steadily taking it over commercially. Of late, Chinese companies and
investors have sought to buy two Western companies, Smithfield
Foods, the American pork producer, and Club Med, the French resort
company. Europeans and Americans tend to fret over Beijing’s
assertiveness in the South China Sea, its territorial disputes with
Japan, and cyberattacks on Western firms, but all of this is much
less important than a phenomenon that is less visible but more
disturbing: the aggressive worldwide push of Chinese state
capitalism.
By buying companies, exploiting natural resources,
building infrastructure and giving loans all over the world, China is
pursuing a soft but unstoppable form of economic domination.
Beijing’s essentially unlimited financial resources allow the
country to be a game-changing force in both the developed and
developing world, one that threatens to obliterate the competitive
edge of the West, kill jobs in Europe and America and blunt criticism
of human rights abuses in China.
But
do we have to whine and heap blames on China, instead of working
things out our way? You see, Spain, France and Britain marched to
global mercantilism many generations ago, with a sword and cross
afront their ships and forced the “savages” and “indios” to
submit... The Chinese did not. They sold us shit and we bought them,
while we allowed the 1 percent capitalist to hook up with them, while
we are so busy finding ways to disengage us from the collective,
community or comradeship due to obsession with privacy and
techno-madnesses.
THE
United States has the world’s best basketball players, fighter
jets, lakeside camps, and dreadlocked ladies. But hardly anyone would
ever boast that the US has the world’s best retirement system.
Fifty-eight percent of American workers are not even in a pension or
401(k) plan. The Social Security system faces the threat of
a huge shortfall. One-third of America’s retirees get at least 90
percent of their retirement income from Social Security, with annual
benefits averaging a modest $15,000 for an individual. In Australia,
there is nearly universal participation among workers in a
401(k)-type retirement plan. In the Netherlands, pension laws
require that workers’ 401(k)-like plans be converted into lifetime
annuities to ensure they do not spend down all their savings before
they turn 70. In Britain, the government has pressed retirement
fund managers to keep administrative fees on many plans to less than
half the average in the US. A recent report by the Australian Center
for Financial Services, gives the US a C rating on retirement
systems, worse than the A received by Denmark and the
B-plus given to the Netherlands and Australia.
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